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George Krompacky
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On Tuesday, April 17, Hewlett-Packard's Richard Walker spoke to a SPRIE audience on the "Impact of Globalization on HP's PC Business." Walker, vice-president and general manager of consumer desktop PCs and a SPRIE advisory board member, discussed the aggressively competitive nature of the PC market and how HP has met the challenges of time-to-market and managing costs to emerge as the #1 PC maker in the world today.

Walker gave a detailed account of HP's operating model and its critical relationships with global supply partners, as well as touching on HP's efforts in local markets.

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Michael A. McFaul
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Michael A. McFaul - To make his case, [Bush] has a powerful historical experience to draw upon: the end of the Cold War. Regime change in Eastern Europe and the Soviet Union fundamentally enhanced American national security. If Iraq possessed Russia's nuclear arsenal today, the United States would be in grave danger. Two decades ago we feared this same arsenal in the hands of the Kremlin. Today we do not. The reason we do not is that the regime in Russia has become more democratic and market-oriented and therefore also more Western- oriented.
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The PC business is one of the most aggressive in the world, with operating efficiency a critical factor for success. At the time of the HP/Compaq merger in 2000, both PC businesses were losing money. Now, seven years later, HP has reported a record first quarter for PCs, generating $8.7B in revenue, a 17% year over year growth and delivering 4.7% in operating profit, representing 0.8pt improvement year over year. So, what operating model has HP used to accomplish this turnaround and be ranked #1 in the world today? How are resource deployment decisions made? What are the key supply chain considerations? How does the company manage P&L and balance sheet tensions? How will HP continue to stay ahead?

As Vice President and General Manager for HP's Consumer Desktop PC Business Unit, Richard Walker is responsible for a global business that provides desktop PCs and digital entertainment centers to consumer markets. Immediately prior to his current assignment, Richard was Vice President of Emerging Markets, responsible for developing long term strategic growth plans for HP's targeted list of emerging countries, with an initial focus on Brazil, Russia, India and China (BRIC). Richard received his bachelor's degree in business from Sheffield Hallam University, Sheffield, England. He also serves on the advisory boards for R&D Logic, a San Mateo based life sciences company; Pacific Peninsula Group, a Menlo Park property development company, and SPRIE at Stanford University.

Philippines Conference Room

Richard Walker Vice-President & General Manager, Consumer Desktop PCs Speaker Hewlett-Packard
Seminars

The Walter H. Shorenstein Asia-Pacific Research Center at Stanford University, in cooperation with the Center for the Pacific Rim and its Kiriyama Chair for Pacific Rim Studies at University of San Francisco, is pleased to present an international conference on "Public Diplomacy, Counterpublics, and the Asia Pacific."

The conference challenges the dominance of U.S.-centric and state-centered conceptions of "public diplomacy" to better understand and practice this resurgent component of world affairs. The complex, shifting contours of our globalizing world demand a broader -- comparative, multi-track, and ethical -- perspective on public diplomacy and its importance today.

A new perspective must take into account public diplomacy initiatives emanating from various places throughout the world. (We begin by "mapping" public diplomacy initiatives originating in the Asia Pacific.)

It must capture the significance of not only state-sponsored programs tightly linked to foreign policy, but also private activities involving a wide range of actors and arenas (i.e., NGOs, international business, media old and new, pop culture) that perhaps more subtly but no less profoundly impact national interests and world affairs.

Ultimately, a new perspective must comprehend that public diplomacy can be more than an instrumental quest for "soft power." A pathway toward robust people-to-people interactions, public diplomacy in its myriad forms can help achieve reconciliation -- the overcoming of historical injustices and other troubling conflicts in our post-9/11 world.

A primary objective of the conference is to discuss and refine papers for a book manuscript (to be considered for publication via a new series of Stanford University Press and the Brookings Institution). The conference/book will cover the following four issue areas: (1) historical and conceptual perspectives; (2) country/region surveys examining significant public diplomacy institutions and initiatives throughout the Asia Pacific; (3) case studies of transnational, multi-track diplomatic efforts driven by civil societies; and (4) case studies of public diplomacy by marginalized groups and in emerging public spheres (e.g. "the blogosphere.")

Conference panels -- at Stanford the morning of April 19 and at USF all day April 20 -- will be in colloquium format for presenters to discuss their research. Limited spaces will be available for observers, and a reservation is required.

The first public talk is on April 18 (5:45-7:00 p.m.) at the University of San Francisco. Shorenstein APARC's Michael Armacost will be speaking on "Japanese Power and Its Public Faces." You can find more details about this event on the USF Center for the Pacific Rim website.

The second public talk is on April 19 (12:15-1:55 p.m.) at Shorenstein APARC. Stephen Linton, Ph.D. (Chairman, Eugene Bell Foundation; Associate, Korea Institute, Harvard University) will give a talk titled "Treating Tuberculosis in North Korea: Toward US-DPRK Reconciliation." Lunch will be served so an RSVP is required. You may reserve a seat by clicking the link to Dr. Linton's lecture.

The conference keynote address is on April (5:45-7:00 p.m.) at the University of San Francisco. Dr. Stephen Linton will deliver a talk titled "Treating Tuberculosis in North Korea: NGO Humanitarian Assistance as Public Diplomacy." The keynote address is free and open to the public. RSVP recommended. Please call the USF Center for the Pacific Rim Events RSVP Line at (415) 422-6828.

More information about this conference and the panel sessions can be found on the website for the USF Center for the Pacific Rim.

This conference is co-sponsored by The Asia Society Northern California; The Japan Society of Northern California; Business for Diplomatic Action; Center for International Security and Cooperation at Stanford University; and the Taiwan Democracy Program in the Center on Democracy Development, and the Rule of Law at Stanford University.

Philippines Conference Room and the Okimoto Conference Room in Encina Hall. Some sessions will be held at the University of San Francisco.

Conferences
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David Patel (speaker) is a 2006-2007 predoctoral fellow at CDDRL (fall quarter) and postdoctoral fellow at CISAC (winter and spring quarters). His dissertation examines questions of religious organization and collective action in the Middle East, with a theoretical focus on the relationship of organization and information in particular. Empirically, his study looks at Islamic institutions and their role in political action in a wide range of settings including 7th century garrison cities of the early Islamic empire, through the U.S.-led occupation of Iraq. Patel has spent a great deal of time in the Middle East over the last several years, including extended visits to Yemen, Morocco, Jordan, and Iraq, where he spent seven months in Basra conducting research beginning in the fall of 2003. He works with David Laitin, Jim Fearon, and Avner Greif at Stanford.

Patel received his PhD in political science from Stanford University in March 2007. In fall 2007 he will join the faculty at Cornell University as an assistant professor of political science.

Walter W. Powell (respondent) is a professor of education and affiliated professor of organizational behavior, sociology, and communications at Stanford University. He is also an external faculty member at the Santa Fe Institute. At Stanford, he is director of the Scandinavian Consortium on Organizational Research. Powell works in the areas of organization theory and economic sociology. He is coauthor of Books: The Culture and Commerce of Publishing (1983), an analysis of the transformation of book publishing from a family-run, craft-based field into a multinational media industry, and author of Getting Into Print (1985), an ethnographic study of decision-making processes in scholarly publishing houses. He edited The Nonprofit Sector (1987, referred to by reviewers as "the Bible of scholarship on the nonprofit sector"). Powell is currently directing a large scale study, Stanford Project on the Evolution of the Nonprofit Sector, of the circulation of managerial practices in the Bay Area nonprofit community, mapping the flow of ideas among consultants, philanthropists, founders, business leaders, government officials, and nonprofit managers. Powell is widely known for his contributions to institutional analysis, beginning with his article, with Paul DiMaggio, "The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields" (1983) and their subsequent edited book, The New Institutionalism in Organizational Analysis (1991). At Stanford, he is a faculty affiliate of the Center for Social Innovation at the Graduate School of Business, a member of the Public Policy faculty, and serves on the governing board of the France-Stanford program.

Reuben W. Hills Conference Room

David S. Patel Speaker
Walter W. Powell Professor of Education; Affiliated Professor of Organizational Behavior, Sociology, and Communications Commentator Stanford University
Seminars
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