Stanford University

Business

Changbao Zhang

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Corporate Affiliate Visiting Fellow, 2014-15
changbao_zhang.jpg MBA

Changbao Zhang is a corporate affiliate visiting fellow at the Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) for 2014-15. He has worked at PetroChina for 18 years.  Currently, he is the Assistant President and HR Director at PetroChina International Iraq Company. Zhang received his bachelor's degree in Petroleum Geology from North East Petroleum University in China, his MBA from Beijing Science & Technology University and his master's degree in Law from Peking University in China.

Rajeev Prasad

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Corporate Affiliate Visiting Fellow, 2014-15
rajeev.jpg MS

Rajeev Prasad is a corporate affiliate visiting fellow at the Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) for 2014-15.  Rajeev has thirteen years of experience in handling pharmaceuticals Quality Management Systems and has been with Reliance Life Sciences Pvt. Ltd., India since 2008. Currently, Rajeev is Senior Manager in Quality Assurance group and he is accountable for entire gamut of Quality Assurance function including Laboratory Controls, Change Control, Deviation/OOS handling, Process Validation, Inspections, Internal and External Audits, Vendor and Contract Testing Laboratory Audits, Annual Product Quality Reviews, Stability Programs, Batch Release, Technology Transfer, Investigations, Documentation Control and supporting regulatory filing.  Prior to joining Reliance Life Sciences Pvt. Ltd., he has previously worked for six years with Panacea Biotec Limited at New Delhi. Rajeev received his post graduate degree in Microbiology from Nagpur University, India in 2002.

Tatsuru Nakajima

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Corporate Affiliate Visiting Fellow, 2014-15
tatsuru_nakajima.jpg MS

Tatsuru Nakajima is a corporate affiliate visiting fellow at the Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) for 2014-15. Nakajima has over eight years of experience in the information technology business field at Sumitomo Corporation, one of the major trading and investment conglomerates in Japan, and its subsidiaries. His experience in the IT industry includes establishing and managing EV charging infrastructure company, business development and marketing & sales strategy planning.  While at Stanford, Nakajima is researching the difference in the profitability and structure of IT businesses between the United States and Japan. Nakajima is interested in applying his knowledge gained here to his work and overall helping to grow the economy in Asia. Nakajima graduated from the Graduate School of Precision Engineering at The University of Tokyo with a degree in Mechanical Engineering.

Yasunori Matsui

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Corporate Affiliate Visiting Fellow, 2014-15
yasunori_matsui.jpg

Yasunori Matsui is a corporate affiliate visiting fellow at the Walter H. Shorenstein Asia-Pacific Research Center (Shorenstein APARC) for 2014-15. He started his career in 1991 as a software engineer for Mitsubishi Electric Corporation, Tokyo, Japan. Matsui has been engaged in designing and consulting ERP systems for several Japanese manufacturing industry companies, as well as managing software development teams. His product system is structured to perform integrated management of all company duties. Matsui graduated from Kinki University with a B.S. in mathematical and physical sciences.

Kyeongsik Cho

Shorenstein APARCStanford UniversityEncina Hall E301Stanford,  CA  94305-6055
(650) 723-6530
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Visiting Scholar
kyeongsik_cho.jpg MS

Kyeongsik Cho joins the Shorenstein APARC during the 2014-2015 academic year from the Ministry of Science, ICT and Future Planning (MSIP) in Korea where he serves as a director general. His research interests encompass how the US is currently solving national issues that involve slow growth, unemployment and how scientific technologies and ICT are used in solving those problems. Kyeongsik Cho holds an MS in finance from the Michigan State University, and a BA in Business Administration from the Korea University.

Szu-Chi Huang

Stanford Graduate School of Business
Knight Management Center
Stanford University
655 Knight Way
Stanford, California, 94305-7298

650/725-5040 650/725-9932
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Assistant Professor of Marketing
szu-chi_huang_headshot.jpg PhD

Professor Huang’s research focuses on consumer motivation. Her work in this area has been programmatic, documenting how consumers have different concerns in different stages of goal pursuit, and thus derive motivation in very distinct ways. Professor Huang uses experiments to tightly examine causal processes, and field studies to test these findings in the real world, such as launching loyalty programs with local restaurants and conducting charity campaigns with nonprofit organizations. Her new projects examine consumer motivation in social settings, such as shared goal-pursuit groups (e.g., Weight Watchers) and pro-social behaviors (e.g., motivation behind donations).

Research Interests:

 

  • Consumer motivation
  • Self-regulation
  • Social interactions in goal pursuit
  • Prosocial Behaviors

 

Faculty Fellow at the Stanford Center at Peking University, November 2014 to January 2015

Implementing Structural Reforms in Abenomics: How to Reduce the Cost of Doing Business in Japan

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Improving the environment for business is an important part of the growth strategy of Abenomics. As the goal for this effort, the Abe Administration aims to improve Japan’s rank in the World Bank Doing Business Ranking to one of the top three among OECD. This paper clarifies what it takes for Japan to achieve the goal. By looking at details of the World Bank Doing Business ranking, we identify various reforms that Japan could implement to improve the ranking. Then, we classify the reforms into six groups depending on whether the reform requires legal changes and on political resistance that the reform is likely to face. By just doing the reforms that do not require legal changes and are not likely to face strong political opposition, Japan can improve the ranking to 13th. To be in the top 3, Japan would need to implement all the reforms that are not likely to face strong political resistance. The conclusions, however, are based on the assumption that the conditions in the other countries do not change, which is unrealistic. Thus, Japan would need to carry out all the reforms including those with high political resistance to be among the top three.

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Takeo Hoshi

Governors' Meeting in Silicon Valley

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GOVERNORS' MEETING IN SILICON VALLEY

U.S.-Japan Economic Collaboration at the State-Prefecture Level

 

July 28, 2014

MacCaw Hall at Arrillaga Alumni Center, Stanford University

 

This July, as part of the U.S.-Japan Council’s (USJC) Governors’ Circle Initiative, USJC and The Walter H. Shorenstein Asia-Pacific Research Center (APARC) will convene a Japan Governors’ Meeting in Silicon Valley. Governors from six prefectures, namely Fukuoka, Hiroshima, Oita, Okayama, Saga and Shizuoka, have confirmed their attendance, and each plans to bring a delegation of business leaders and government officials involved in bilateral economic collaboration. These governors are interested in the state of California, particularly Silicon Valley, as a leader in the fields of IT, biomedical/healthcare, automobile technology, clean energy and consumer goods. This event will serve as a catalyst for select Japanese prefectures to connect with the Silicon Valley’s innovative companies, pilot projects, and state-of-the-art technologies across a number of sectors, including technology licensing, market development, manufacturing agreements, investments, joint ventures, and strategic partnerships.

For registration, please visit http://bit.ly/GovCircle    

 

Date: July 28:  Plenary Session and Networking Reception/Sake Tasting (Open to Public)  

2:00 - 2:15 pm:    Opening Remarks

2:15- 2:45 pm:     Presentation by the Director of Stanford’s Freeman Spogli Institute for International Studies (FSI)

2:45 – 4:00 pm:   Governors’ Panel Discussion on Prefectures’ Economic Collaboration Targets and Collaboration with Silicon Valley

4:00 - 4:15 pm:    Break

4:15 - 5:15 pm:    Presentations:  “How Stanford Played a Significant Role in Creating New Businesses Collaborations in Silicon Valley”

5:15 - 5:30 pm:    Closing Remarks

5:30 – 7:30 pm:  Networking Reception

Frances C. Arrillaga Alumni Center

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Global Talent and Innovation

A central focus of the research efforts at Shorenstein APARC is to analyze the bridges linking Asia and the United States. As the Asian diaspora continues to grow in America and across the world, new possibilities have emerged for migrants who become integrated into their host societies while remaining engaged with their home societies. Such trans-migration creates new innovation and trade opportunities for both Asia and the United States, as a positive-sum game where both sides benefit.

How Evernote Is Innovating Its Model for Success Globally

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  • How do startups evolve business models to go global?
  • How do Silicon Valley firms successfully launch and localize in China?
  • How do apps monetize in different markets?
  • How do firms not only sell globally but innovate globally?
  • How do startups hire the right people globally?

China 2.0 of Stanford Graduate School of Business hosts a special event connecting entrepreneur and university communities in Silicon Valley and Beijing:

Location 

 Stanford Graduate School of Business Stanford Center at Peking University
Date 5-6p.m., Tuesday, May 27 8-9a.m., Wednesday, May 28
Speakers 

Ken Gullicksen (MBA '94), Chief Operating Officer, Evernote

Moderator: William Barnett, Professor, Stanford Graduate School of Business

Amy Gu (MBA '09), General Manager, China, Evernote 

 

Evernote (印象笔记) is a rapidly growing startup for cloud-based productivity tools through a suite of software and services. Founded in 2005 with its headquarters in Silicon Valley, Evernote has received four rounds of investments for a total of over $250 million and now has 100 million users worldwide. Evolving company growth strategy, marketing, talent recruitment, and product development specifically for the China market, Evernote has quickly attracted over 10 million users in China, now its largest market outside the U.S.

Building on its success within the highly dynamic China market, Evernote has set its sites on innovation from Beijing for global customers: "We’re in Beijing, because Beijing is one of the top centers of innovation. Evernote is in China so that the crucible of innovation can help us build Evernote for the world.”

This invitation-only seminar will employ HD video technology in the "highly immersive classrooms" at Stanford Graduate School of Business and the Stanford Center at Peking University to give participants in both locations the feeling that they are in the same room. Up to 25 faculty, students, entrepreneurs, and innovators at each location will be able to participate in this cross-Pacific presentation and interactive discussion with Stanford Graduate School of Business alumni Ken Gullicksen (MBA ‘94) and Amy Gu (MBA ‘09) and moderated by Professor William Barnett.

About the Speakers

Ken Gullicksen (MBA '94) is an experienced technology executive who has been involved in the formation and growth of several prominent Silicon Valley companies. At Evernote, Ken serves as COO, heading-up Evernote Business, the company's SMB and team-focused service. He is also responsible for investor relations, corporate development and the global sales and support teams. Prior to joining Evernote, Gullicksen spent over a decade as a general partner at Morgenthaler Ventures where, among other accomplishments, he led the first Silicon Valley venture round in Evernote and served on Evernote’s Board of Directors.

Gullicksen began his career as an engineer at Sun Microsystems before shifting focus to business strategy, market development, and engineering management at companies including Nortel Networks, Hitachi-Raychem Display Systems, and Sun Microsystems. He holds an MBA from Stanford Graduate School of Business and a BS in electrical engineering from San Jose State University.

Amy Gu (MBA '09) has extensive experience in running start-up in the mobile internet space in China with focus in making world a better place with the technology innovation. Gu has established Evernote corporate presence in China and directed the strategy initiatives with the goal to make Evernote “the best second brain to Chinese users.”

Currently Gu runs Evernote's full operation in China, including marketing, business development, IT operation, customer support and product improvement. Prior to joining Evernote, Ms. Gu founded two internet start-ups in China and worked in China Mobile and British Telecom developing strategic partnership and product design. Gu has an MBA degree from Stanford Graduate School of Business.

William Barnett is the Thomas M. Siebel Professor of Business Leadership, Strategy, and Organizations at the Graduate School of Business, Stanford University. Barnett studies competition among organizations and how organizations and industries evolve globally. He is conducting a large-scale project that seeks to explain why and how some firms grow rapidly in globalizing markets. After receiving his PhD in Business Administration from the University of California, Berkeley in 1988, Barnett was an Assistant Professor at the University of Wisconsin, Madison School of Business.

In 1991, Barnett came to the Stanford Business School as an Assistant Professor. He became an Associate Professor in 1994 and received tenure in 1996, and has been a full professor since 2001. Barnett has also twice been a Fellow at the Center for Advanced Study in the Behavioral Sciences, and is a Senior Fellow at the Woods Institute for the Environment at Stanford University. Barnett serves as associate editor or editorial board member for several academic journals.

Stanford Graduate School of Business and Stanford Center at Peking University

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